Omar Youssef

About Me

Highly commercially-oriented and results-driven Digital Marketing Leader offering over 10 years of experience translating business initiatives and marketing strategies into bottom-line results in sales, revenue and client growth. Proven success championing marketing, branding and advertising strategy for the digital commerce, online and social media spaces driving increased growth, ROI and revenue. Talented marketing strategist with expertise formulating pivotal revenue turnaround strategies and growing e-business. A cross-functional communicator easily interfaces with high-profile leadership, vendors, internal and external customers. Proven ability to retain a positive, confident demeanour while providing courteous, efficient, and superior customer service.


Saudi German Hospitals – Saudi Arabia

Group Digital Marketing Manager July 2007 – Present

Responsible for all aspects of the Group’s websites, and social media management of the Group. Leading a team of 5 creative designers, content developers and editors.
Project Manager of the Oracle CX system implementation (CRM), including Sales Cloud, Eloqua (Marketing Cloud), SRM and RightNow (Service Cloud)
Leading execution of strategic planning - facilitated strategic planning process to clearly articulate client companies' vision, mission, value proposition, brand architecture and positioning.
Coordinated the marketing team on creative campaigns and programmatic buying to support digital cross-promotion efforts, including email campaigns, Facebook promotions, outreach and marketing initiatives for an improved end-user experience.
Manager of Branding activities of the company and personal branding of the chairman

ClickIT Online & Business Solutions Ltd. – UK

Co-Founder July 2015 – Present

Manage several projects for large and mid-size companies in the Middle East. Currently expanding in the United Kingdom and European Union.
Partner with business leads to identify opportunities that increased revenue or decreased expense.
Operated autonomously in all facets of business, i.e., strategic planning, operations, merchandising, and marketing for online community; proficient in customer relations, brand positioning, revenue growth, financial management, driving operational excellence, business development, price negotiations.
Demonstrated outstanding courtesy and strong interpersonal skills in all customer interactions; implemented all business-building expectations through web presence and social marketing.

United Matbouli Group – Samsung Saudi Arabia

ECM & Online Solutions Manager

Heading a technical team of 4 senior developers and 3rd party vendors responsible for all aspects of online solutions for the company such as: intranet portals, document management system (MS SharePoint 2013), websites and ecommerce platform, web applications, mobile apps.
Analysing business requirements for the Business Process Management system (BPM) - Appian
Provide on-demand digital marketing resources for brand websites and eCommerce.
Develop IT delivery roadmaps that outlined long term strategy and alignment with business goals.
Lead cross functional team through software delivery process and provide oversight to ensure business requirements were implemented correctly.
Deliver program commitments on time and under budget, with demonstrated positive ROI.

Batterjee Medical College – Saudi Arabia

Web Administrator & Computer Teacher July 2006 – July 2007

Class advisor and teacher for the subject computer science for the foundation year.
Also, responsible for the college’s website, its design, development and administration at the IT department.
Developed the websites and eLearning system for the “Fursan Competition” for scholarships of medical studies.

Wach und Schließ Gesellschaft – Germany

Safety & Security Manager April 2004 – May 2005

Created security and safety plans for corporate clients such as Mercedes Benz research center and Bosch Hydromatik
Team leader of VIP personal security
Coordinated security teams during events and missions (3 to 8 persons)
Coordinated with civil defense and police in alarms cases in our protected facilities
Analysing security and safety risks and propose solutions and systems.


University of Leicester - UK

Master of Business Administration - MBA October 2018

Current MBA student at the University of Leicester, School of Business, one of the top universities in the United Kingdom. My focus during the studies is on Marketing, Branding, Communication, Leadership, Organisational Behaviour, Business Ethics, Accounting & Corporate Finance. Prospective graduation will be in October 2018. The study, which runs in parallel to my work provides an important and vital aspect as I immediately apply the theoretical learning at work. The perfect mix between self-development and application of academic knowledge in practice!

Baltic Security Network Academy - Germany

Diplom in Crises & Securiy Management 2004

Graduate of the German Crisis and Security Academy. This study has put me on the management track and educated me about risk evaluation/management, strategic planning, team building and teamwork.



Google AdWords Certification 2015

The Google AdWords certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of AdWords. An AdWords certification allows individuals to demonstrate that Google recognises them as an expert in online advertising.


Google Analytics Certification 2015

The Google Analytics Individual Qualification (IQ) is a demonstration of proficiency in Google Analytics that is available to any individual who has passed the Google Analytics IQ exam.
While Google Analytics is easy to use for beginners, it's also a very powerful tool in the hands of knowledgeable users. Qualified users will be effective at leveraging Google Analytics within their organisations and at helping others to do the same.


Google Video Advertising Advanced Certification 2015

The Video Advertising exam covers basic and advanced concepts, including best practices for creating, managing, measuring and optimising video advertising campaigns across YouTube and the web.


Google Mobile Advertising 2016

The Mobile Advertising exam covers basic and advanced concepts, including mobile fundamentals, bidding & targeting strategies, mobile ads and measurement solutions.


I have extensive experience leading high performance marketing teams providing social media marketing, product enhancement, event management, advertising & promotion, campaign management, information availability that sustained business operations, reduced operating costs, streamlined overall operational functions, and simplified the complexity of critical infrastructure, while providing maximum technological flexibility. These points coupled with my proven success championing marketing, branding and advertising strategy for the digital commerce, online and social media spaces driving increased growth, ROI and revenue have made me a perfect fit for any organisation looking for a professional with multi-cultural background and with proven-track success in various multiple environments.

  • Leadership
  • Project Management
  • Business Requirements Analysis
  • Digital Marketing Campaign Management
  • German
  • English
  • Arabic

Hire Me.

Do you need help with a project?

Are you looking for a partner or have a suitable position? Get in touch with me now to discuss your requirements. I am always interested in challenging ventures!

  • Your future is created by what you do today, not tomorrow!

  • The secret of all victory lies in the organisation of the non-obvious.

    Marcus Aurelius
  • Travelling: It leaves you speechless & turns you into a storyteller.

  • He who isn't courageous enough to take risks will accomplish nothing!

    Mohammad Ali
  • If you cannot do great things, do small things in a great way.

  • If it does not challenge you, it will not change you.

  • Grateful for where I'm at, excited about where I'm going.


Get In Touch.

I am always happy to get in touch! Please do not hesitate to contact me to discuss your projects, business opportunities or just for the purpose of networking.

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